Services Digital Marketing

Digital Marketing

Net Syndicate has developed a 4 point process for evaluating and developing a successfull Digital Marketing Plan.

• Devise your Business Strategy
• Audit of your current website
• Good website design and coding
• Quality Content, regularly updated
• Communicating with your market

With the main objective being to increase relevant visitors and maximise conversion rates.

No. 1   Business Strategy

Define your strategy, the business purpose, market segment, website purpose, performance criteria, metrics and budget.

No. 2   Website Design and Coding

Design and navigation issues, usability, calls to action, fit for purpose.

Page coding, on-site optimisation, page headers, titles, image tags etc..

Auto responders:- incentives to join, sign-up, minor/major sale, relationship building. Set up Metrix.

No. 3   Content Management

Specific keyword and phrase research and selection.

Content building, regularly updated, integrated with blog, news and social networking technology.

No. 4   Communication Action Plan ( 13 or 26 weeks)

Using the following techniques:-

• Blog technology
• Press releases
• Link Building/directories
• Article submission
• Social networks
• E-mail broadcasts
• Pay per click and on-line marketing/advertising
• Monitor results and Analysing visitors.